Abstract
This paper examines the ethical actions of the content produced by Jimmy Donaldson, known as MrBeast. MrBeast is the most-subscribed YouTuber in the world, with 382 million subscribers on his main channel. MrBeast is known for creating high-budget videos that frequently involve offering contestants life-altering sums of money in exchange for enduring physically and psychologically demanding challenges, such as spending 100 days in an isolation chamber or living in a grocery store under socially limiting constraints. I argue that these practices constitute a form of bribery, wherein individuals are incentivized to engage in actions they would not ordinarily consent to; actions that often result in unnecessary suffering and lack broader societal value. I distinguish these exchanges from standard employer-employee relationships by emphasizing the coercive power of extreme monetary incentive, as well as the lack of societal purpose that Donaldson's videos provide. Finally, I present an independent argument showing that even if these challenges do not suffice as a form of bribery, they remain ethically indefensible due to the gratuitous suffering they impose relative to morally comparable alternatives.